Our Story

Our Story

Born in the heart of Iowa, Authentic Brand was founded with the mindset that the diehard and casual fans alike of college sports deserve products with the highest quality, incredible value, and impeccable style and function when showing the world the colors they bleed. 1-edited-01.png

Using the newest advances in fabric technologies and fashion trends, our close-knit team of designers, visionaries and production staff create products that offer the best in quality and fit while delivering the incredible value that you deserve.

Not to be confused with other companies that add logos to finished products, we aren’t just your run of the mill screen printer or t-shirt shop. From concept to design, to production, we manufacture in every step of the process the products that will keep you warm when you’re sitting in the stadium on those cold Saturdays in the fall and cool when you’re 14 holes into your best game on the links.

Originated in the Midwest, we make it a priority to partner with local retailers across Iowa and believe in the strength of small businesses in expanding our reach and helping in building strong communities.

The same pride that we put into constructing the best licensed apparel in the industry is also available to corporate and small business owners by using our brand to create your own brand identity. We offer high-value creative solutions for companies and organizations in the design and creation of custom wearable while being very budget-friendly.



When the world began to change in 2020, we saw a void in the community for high-quality PPE that was affordable and safe. As with any successful business, we shifted our mindset to serving people all over the world. We altered a small portion of our manufacturing in Vietnam to the production of one of the most comfortable reusable face masks on the market. We have proudly sold over 50 million of our 5-star rated masks globally and have expanded our product offerings into FDA certified PPE products as well.

We are proud of our Iowa roots. We take pride in taking care of our community. We take pride in doing what we do best and that is creating the best gear for your everyday life. We take the most pride in being Authentic.

Inspired by Athletes. Designed by Visionaries. Crafted by Artists. We Are Authentic Brand.